Evidence-based breathwork for teams

Reduce stress.
Foster curiosity.
Unlock innovation.

but first: a slow, gentle breath.

The Claim

Unregulated stress kills the biggest competitive advantage of humans compared to AI:

curiosity.

The Problem

Unregulated Stress

inhibits

In scientific studies, stressed participants consistently choose safe, previously rewarded options rather than explore new ones.1

Curiosity

drives

Curiosity predicts higher performance on creative problem-solving tasks, including generating more original solutions and more flexible idea pathways.2

Innovation.

The Method

WELCOME STEPHIE, your current research area is play CLICK TO START THE SESSION:
EXHALE SLOWLY.
YOUR CURRENT RESEARCH HABIT & KPI TRACKING LIVE SESSIONS KNOWLEDGE BITS

THE BREATH LAB –
UNLOCK 52% REDUCTION
IN PERCEIVED STRESS*
THROUGH:

BOOK YOUR DISCOVERY CALL

*medium reduction of self reported perceived stress over the course of 12 weeks consecutive practice with The Breath Lab method.

THE BREATH LAB FOR YOUR TEAM:

Hands-on Kickoff Workshop

1

During 45 min (virtual or on site) session, your team will learn about the science behind the breath and gets evidence backed tools to use for focus, sleep or calm.

12 weeks self paced breath lab journey

2

Through breath and knowledge journeys, your team builds measurable stress resilience, increases longterm performance and wellbeing.

Long term support through The Breath Lab

3

After the 12 weeks, you can continue practicing and researching with a continuously updated library of content.

Ready to make curiosity your biggest competitive advantage?

READY

Common Questions

3 GREAT
OBJECTIONS TO
THE BREATH
LAB, WHY THEY
ARE CORRECT

– AND WHY
ALSO NOT.

01
Life at [insert your company name] is just f. stressful — no breathing or knowing anything will change that.
Correct because: Well, that's just a fact.
↓ but also:
But also: The Breath Lab is not about removing external stress factors, but about recalibrating stress responses. Challenges stay the same — but reactions don't.
02
People at [insert your company name] are not into meditation, breathwork and all that woo-woo.
Correct because: As an adaptation to stress, 48% of healthy individuals have dysfunctional breathing — making breath exercises as well as sitting in silence uncomfortable and/or boring.
↓ but also:
But also: The Breath Lab starts with recovery of functional breathing so that stillness and breathing become a nourishing source of recovery — and ignoring the effects of stress doesn't really make it go away.
03
People at [insert your company name] won't stick to those things anyway.
Correct because: ~87% of people taking online courses never finish them.
↓ but also:
But also: The Breath Lab relies on a combination of on-demand content, live sessions, and 1:1 support — so people don't stop before effects become the new normal.

Still not a believer?
You don't have
to be.

Find out who else has been convinced — by effects, not words.

Behind The Breath Lab

Stephanie Baab

Stephanie Baab

Founder · The Breath Lab

  • ExMcKinsey consultant
  • ICF cert. Executive Coach
  • Cert. Breath Science practitioner
  • Passionate about breath, data, movement and science
  • Convinced that people who most benefit from mind-body practices need more than "just" feeling its effects
↗ stephanie@thebreathlab.app